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Swatch – The King of Authentic Luxury Swiss Watches

Swatch – The King of Authentic Luxury Swiss Watches

How can Swiss watches survive in the modern market place? The prices associated with these watches are hundreds of times higher than their generic Chinese counterparts. Naturally, the market should be flocking to the cheaper versions as is the case with every other sector of life. But, the Swiss watch industry is still thriving in the market. In fact, the sales numbers of these luxury Swiss watches have increased significantly in the last two years alone.

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The Swatch Group is the New Owner of Harry Winston!

The Swatch Group is the New Owner of Harry Winston!

Harry Winston is a US based jeweler and watchmaker known for the high value creations originated from their stable. For some time now, we were hearing about their poor financial condition and their attempts to find a buyer for the luxury watch business. Now, all those rumors became a reality and the Swatch group bought the entire Harry Winston business out. It would be a proud addition to the group’s stable that already has the names like Omega, Breguet, Hamilton etc. and many other luxury high end watches in it.

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Swatch

Swatch is a watchmaking group founded in 1983. It is often referred to as the Swatch Revolution for good reasons. Swatch offered Swiss made plastic watches that literally took the world by storm. Swatch was an affordable, trendy watch with quality, Swiss made parts at unbeatable prices. Today their vintage models are highly collectible.

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